You will find that Website SEO Strategy is not overly complicated once you know the rules of the game. 1 rule in particular you should know in Albany is the effectiveness of social media. There is no refuting social media is a powerful tool in your online toolbox for Website SEO Strategy. How you use it is the difference between success and failure. I remember the first Facebook competition I ran years ago, we gave a $300 prize to the person who got us the most likes on our page. Looking back now I think that’s pretty funny, but back then we were amazed at the results the winner of that competition had over 600 of her friends like our page.
Things have come a long way with social networks and one of the greatest things is that generally it is something you can contribute to for free and you can build loyal consumers by doing so. A highly effective idea with social media is to identify what your clients and potential customers appreciate and give them small but regular doses of it. As an example, in the case of some Albany Health Retreat Owners – Bob & Sue, a really simple idea Sue could do would be to take a photograph of one item she would suggest for their customers to purchase as part of their weekly groceries that would make life healthier and better, whether it’s a drink, or food, or body scrub or just anything she feels her customers would have an interest in. Pop the image up on Instagram, post it on her business page wall with Facebook and Google+ and finally, maybe tweet about how good it is. This idea is not high priced and doesn’t take that much time but will develop trust and loyalty from her customers, and help with the Website SEO Strategy. Don’t just use your social media as an advertising platform blasting each person with your latest product or sale; it will get old pretty promptly for your customers and followers (potential customers). As an alternative, interact with them. Maybe Sue could ask her customers what soap they use, so their skin doesn’t get too dry. She could take a picture of her soap and start a discussion about the subject. Bear in mind it’s not an opportunity to advertise it’s an opportunity to engage your audience and build on your brand’s reputation, all of this forms Website SEO Strategy for your Albany business.
Having said that, take care to not get too far off topic, don’t start posting 123 photos of your cat each week or the only audience you will have left are cat lovers and maybe your Mum.
As the CEO of Internet Marketing Experts Albany, I know the struggles that many people have when starting off with SEO. I myself ran a small business for a lot of years and had to get the hang of SEO from scratch and by a lot of trial and error. So remember to start off strong and use the info that you know. Once you have built that groundwork, learn as much as possible about Website SEO Strategy and be patient with the results. If you arrive at a stage when you are not sure, or want to set your business apart from the rest, then consider having a conversation to an SEO professional. If you would like to talk to us, call on 1300 595 013 or visit, www.internetmarketingexpertsAlbany.com.au